Couri Associates

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Jerry and Judie Couri

Couri is as Committed to Your Success as You Are

Our Mission

Our mission is to help both captive and independent agents build successful careers and prosperous businesses that they can sell or pass on. To achieve our mission, we:

  • Partner with well-known, well-respected carriers that we, our agents and their customers can depend on for the long term.
  • Offer a wide range of products and services designed to meet the unique needs of individuals and businesses.
  • Provide back-office support to assist with everything from analyzing markets to developing proposals to troubleshooting software problems.

Our Values

Early on, we adopted a set of core values to help guide our actions. These values continue to play an important role and serve as the foundation for how we interact with each and every Couri agent. Our values are:

  • Integrity. We do what we say so that you can depend on us—today, tomorrow and for as long as you need us.
  • Service. We’re committed to making life easier for our agents and their customers. From finding the best carriers to ensuring timely resolution of all claims, we’re here to help.
  • Responsiveness. Whatever someone needs, we respond quickly, accurately and with a friendly smile.
  • Accountability. All members of the Couri team are held accountable for their performance and for delivering what our agents expect of us.
  • Resourcefulness. We pride ourselves on our ability to deal creatively and reliably with unusual problems, difficult situations and unexpected opportunities.
  • Teamwork. By supporting one another and working together, we can better provide the support our agents deserve.

Our Philosophy

The American dream. That’s the foundation of our philosophy, and it’s why we work tirelessly to ensure the success of every Couri agent. So whether you’re looking to build your book of business or getting ready to retire, Couri can help.

  • Agents come first. If it weren’t for our agents, we wouldn’t be in business. That’s why what’s right for our agents guides every aspect of our decision making.
  • Doing business ought to be easy. Guided by prudent rules and legal regulations, we make every effort to work with our agents on their terms, offering support when they need it and staying out of their way when they don’t.
  • Continuous improvement is a way of life. We challenge our priorities, policies and procedures to ensure we continue to improve every aspect of our operations.

Benefits of Joining Couri

When you join Couri, you get ongoing support:

  • Market analysis. Once you agree to join Couri, we conduct a thorough market analysis that includes reviewing carriers and coverages in your area to help ensure that you’re offering your customers and prospects the best coverage at the best price.
  • Regular meetings. We hold regular regional and national meetings where you get a chance to meet other agents and learn from one another.
  • Ongoing support. We meet with you as often as you wish—in person or over the phone. We schedule weekly calls just to chat, as well as monthly calls for all agents who want to dial in. These phone calls are a great way to share information and success stories, identify opportunities and resolve issues. They’re also a great way for us to learn more about your growth goals and determine how we can best support them.
  • Custom training. From new coverages to new companies to new software, we provide the training you need, ensuring you have both the knowledge and skills to run your agency in the most profitable way.

Where We Operate

We’re growing so you can, too. Recognized as the oldest and most successful associate agency group in the Midwest, Couri now operates in 11 states (indicated in dark blue) – helping people and businesses from Nevada to Michigan protect their lives, their property and their businesses.
If you or other agents you know are interested in learning more about becoming a Couri agent and growing your business, or if you’d like to see Couri expand to your state, contact Steve Albinger, vice president of marketing and operations, at 866-510-9335 or email salbinger@couri.com from your personal email account.
Couri Associates Map

Contact Couri

379 West Main Street
Waukesha, WI 53186
Phone: 866-510-9335

Testimonials

Being associated with Couri gives me the opportunity to offer a wide range of competitive products from many fine companies. I also earn higher commissions and get great agency support.
Dean Udovich - Dean Udovich Insurance Agency, Inc
Couri is a great organization. I joined after spending seven years with another group. I now have access to more carriers, higher commissions and the opportunity to share in contingency bonuses. Steve… Read more
John Letson
I want to express my appreciation for all you do for us Associates. In my entire 17 years with American Family, and if my memory serves, I never earned bonuses collectively that matched what I receiv… Read more
Buddy Cox
Transitioning from a captive agency model to Couri is a positive experience. For the first time in your agency career, you will truly be your own boss. You will have unlimited potential to grow your o… Read more
Steve Scherrer
These annual bonuses are great…we so appreciate all you have done to get our P & C business up and going…We could not have done this except for being with CIA.
Doug RyherdInsurance Partners, Inc.
I have been a Couri agent for almost five years, and it was the best decision I ever made! Couri provides access to many different companies so you can build a strong and profitable agency. Everyone i… Read more
Linda Diemer - Diemer Insurance Agency, Inc.
As a small agency in the insurance business for over 28 years, the best thing about being associated with Couri is you always get top-notch underwriters. Other benefits include pricing power, somethin… Read more
Lance Dopke - Dopke and Engler Insurance
After being a captive agent for 31 years, I chose to become independent. Joining Couri was one of the best business decisions I ever made. It gave me instant credibility with my carriers. And Couri do… Read more
Dave Reis
After 35 years on the captive agent side, Couri opened our eyes to being independent and taught us that it’s never too late to switch. We had always wanted to make the move to independence, and Cour… Read more
Gary and Courtney Martlage - CNG Insurance Associates, Inc.
Separate agency codes, ironclad contracts with the top regional and national carriers along with maximized commissions and contingencies? Absolutely! The Couri way will define your agency’s future.
John Killey - John Killey Insurance Agency, Inc.
Before I found Couri, I was with a group where the commission schedule was a lot less. They wanted to micro-manage and control my agency, which is located approximately 80 miles away. I left that grou… Read more
Beth Hixson - BSH Insurance Agency, Inc.
We are so happy to be affiliated with Couri. They can and do open doors for us daily. They maintain the companies so we can concentrate on selling. They are always there when we need them!
Mary K. Anderson - Anderson’s Insurance Plus, Inc
Having been a captive agent for 27 years, I’ve seen a great deal of change and much of it not in favor of the agent. That’s when I decided I needed a change myself and became an independent agent.… Read more
Gary Nash - Tucson Insurance Associates
I want to thank you and Couri Associates for letting me be a part of the group. Couri Associates is a classy organization..
Peter Fassbender
I appreciate the opportunity that Couri has given me to become an independent agent. It has been great to have the ability to use several insurance companies to provide my clients with proper coverage… Read more
Frank Isadore - AFI Insurance
I joined Couri in 2003. At that time, I had been a direct writer for more than 10 years and needed more options for my clients, as well as a better way to do business. I found both with Couri. Since j… Read more
Ron Philleo Agent Broker - Philleo Agency Insurance, Inc.
Relatively new to Couri, we can’t stress how pleased we are with our decision join the Couri family. We could have signed on with any group but chose Couri based on its reputation of representing so… Read more
Randy and Deb Stauffer - Stauffer-Klug Insurance Agency, Inc.
Working with the Couri Group is like being a part of one big happy family yet being able to make your own decisions. Patti Townsend Townsend Insurance Agency, Inc.
Patti Townsend
Couri makes it easy to serve my clients in many ways. For example, I do not have to be concerned with procuring agency contracts and meeting volume commitments. In other words, I can devote the majori… Read more
Buzz Orval - American Insurance Specialists, Inc.
I came from a direct writer and could have never achieved the degree of success and growth of my agency without this partnership. I trust my daughters who are involved in the business will continue th… Read more
Ralph C. Cantal

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